Valentine’s Day

Valentine's Day

Is Valentine’s Day even a thing in Australia? For some of us yes, for others it’s another capitalist plot to make us spend money.

Roses are red

Violets are blue

Capitalism is fed

As Hallmark scams you!

According to a 2019 survey conducted by Relationships Australia, more than half of all adult Americans and a third of adults in the UK celebrate Valentine’s Day in some way. Eighteen per cent of the 1700 Australian respondents in this survey said they had never celebrated Valentines Day because they don’t believe in it. I am with that 18%.

Valentine's day

Another Australian survey conducted in 2015  by Canstar Blue says that of the 2050 respondents they questioned, 46% said they intended on doing nothing for Valentines Day. Of these people, 54% did not celebrate it because they didn’t believe in it.

I don’t think I have ever received a Valentine’s Card. Well, at least I don’t remember if I have. I don’t know of many of my peers who make a fuss over the day either. From my casual observations, it seems to be celebrated here by people who celebrate Halloween or who think Black Friday is a sale day and not a day to commemorate tragic bush fires in Adelaide!

On a personal note, I see it as another way to get people to spend money on things they don’t really need. Or perhaps spend money on things they should be doing anyway, such as spending quality time with people they love or have significant relationships with.

Approximately 131 million Hallmark cards were exchanged on Valentines Day in 2016 raising more than a $1 billion dollars.  Not to mention the money spent on roses and chocolates.

Valentine's Day

On the other side of things, it singles out single people. This might make them feel sad or SAD! A counter-movement called Singles Awareness Day (SAD) is ‘celebrated’ on February 15th and accentuates the positives of being single. I’m with them!

Maybe we should start another movement and channel all that money into showing our love for our planet. Instead of buying a single long-stemmed red rose grown in a greenhouse, think of ways to lower your own greenhouse emissions. Instead of giving a whole bunch of roses that will die in a few days, plant some trees which will last more than a lifetime. Instead of giving chocolate which leads to the destruction of rainforests, spend time with the people you love and volunteer together to help clean up your local area.

Make February 14th (and every day) LOVE Day. Love Our Valuable Earth Day